Ezizio.com - an online store offering products for older adults
Ezizio Ventures is developing an eCommerce platform where the elderly and seniors can buy daily necessities, healthcare items, and lifestyle items to meet their needs. A wide range of products were available, and each product was designed to be of help to old people.As stated in their mission statement, "Growing old is a bliss", they cater to the needs of the older generation who are still young at heart and do not wish to rely on others.
What were the challenges we faced?
The client wanted to create a platform that would sell products for older people and senior citizens. The products ranged from lifestyle items to daily necessities and health care items. The products were aimed at older people and senior citizens, so we developed a solution that could be efficiently used by the group. Senior citizens could easily find products on the website that fit their needs.In addition, based on the targeted buyers, we streamlined the overall purchase process to ensure a quick checkout.
The solutions that we offer
Initially, the project focused on the front-end design, which targeted older people and senior citizens. On the homepage of the website, static banners were displayed, which the buyers could easily read, and they could quickly land on the relevant category. Moreover, we used large icons and bold fonts on the website, which allowed our target audience to easily read and interpret it.Buyers were able to complete their transactions quickly because the website's navigation was easy to understand and the here checkout process was quick.